Infomercials Made Easy

With access to CBS Studio's 30 million dollar state-of-the-art facility, Phenomenal Health offers you an easy way to create your own high quality personalized infomercials at a reasonable cost. Describe the process for creating your commercials. Our show. Phenomenal Health, is a national television show done in a 30-minutc interview format, like Larry King Live. Before the doctors come out to our studio, we have a prc-intcrvicw on the phone where we come up with approximately 15 questions I will ask them on the show. These questions arc 100% customized to promote the in­dividual doctor's specific practice. Then the doctors fly out to Palm Springs, California, to our studio. We tape the show at CBS studios, which is a 30 million dollar state-of-the-art facility, guaranteeing the show comes out first class. Once the show is done, we send a master copy to the doctor within 1 week that is ready to air. We also handle all the negotiations with the local cable companies to secure the best airtime rates. What's the budget required? The cost to produce our show is only S7,900 and we have finance options available. The typical cost to air the show on television is between S100-S150 per half hour in primctime (7 PM-11 PM). It is less expensive in smaller areas and more expensive in larger metropolitan areas. Most doctors spend about S2.000 per month for airtime, which usually allows them to air their show 3-4 times per week. What results can be expected? Most doctors get one new patient every time the show airs plus sec a 50% increase in referrals. This is due to existing patients bragging to their friends that they go to "the doctor on TV." How should the results be measured? Receptionists should be tracking how new pa­tients heard about the doctor. Any other information you think is pertinent/relevant? We also show doctors six other ways to use the 30-minutc television show to gener­ate new patients. They can get more infor­mation and see video demos of our show at www.InfomercialsMadeEasy.com/videos.htm We have been teaching doctors how to use 30-minute television shows to promote their practices since 1997 and have helped produce over 500 thirty-minute television shows for doctors. No one has more experience than we do. Dr. Jeff Hockings. is the C.E.O. of Phenome­nal Health. He may be contacted at 42208 Wash­ington St.. Ste. 183, Bermuda Dunes, CA 92203. Phone 800-914-5547, Fax 760-360-8526 or visit www. InfomercialsMadeEasy. com for more information.