EDITOR'S MEMO

October 1 2024 Joe Busch
EDITOR'S MEMO
October 1 2024 Joe Busch

EDITOR'S MEMO

This month, we are thrilled to present the October issue focusing on Insurance Reimbursement, Marketing, & Integrative Health!

Ensuring you receive proper compensation for your services is vital for your success, and Kathy KMC Weidner is a standout resource in this area. Turn to page 20 now to dive into “Exercise Rehabilitation Coding: That was Easy!” and experience Kathy’s ability to simplify complex concepts.

As you strive to establish a strong brand in your local community, seize the opportunity to learn from neuromarketing expert and author Laura Lesczynski. The patient experience has evolved into a science, with effective communication playing a pivotal role in boosting patient satisfaction and loyalty. Head over to page 38 for “Unveiling the Science of Human Decision” and uncover valuable insights from Laura.

In today’s fast-paced world, access to immediate information is more prevalent than ever. Discover “2024 Social Media Trends for Small Businesses” on page 42 by Dr. Ray Foxworth to gain a series of tips on leveraging social media to elevate your business in the final quarter of2024.

Explore the diverse range of products featured throughout the magazine and show your support for the companies by utilizing their services and products. Let them know that you saw their advertisements in The American Chiropractor. So wait no longer, and read on from cover to cover!

Keep up the great work!

Joe Busch, DC, CCSP