From the Director’s Desk
Dr. Robert Jackson is a face that you will often see at seminars across the country. As a practicing chiropractor dating back to the 80’s he has a variety of interesting stories to draw from over the years. He is also a practice coach, and will introduce you to many of his patient education materials that he has developed over the years. Flip to page 12 now to learn about this interesting history of Dr. Jackson’s interesting history.
Palmer College of Chiropractic recently conducted the second study regarding the public's perception of chiropractic and chiropractors. An important message that the respondents expressed is that there is a need for clear communication from the chiropractor. Flip to page 44 now to learn about some of the insights gleaned after 2 years of this study.
Also, in this issue, Dr. Loomis presents an insightful summary of medications that influence stomach acid production, and uses science and physiology to explain why this reasoning is faulty. Read more on page 38.
Please share these articles online, with your colleagues through the digital version at digital.theamericanchiropractor.com
Thank you for all you do!
Joseph Busch
Editorial Director
The American Chiropractor Magazine
