From the Director's Desk
It’s an exciting time to be a chiropraetor. Consistently, data points are leading logical thinkers to the conclusion that chiropractic manipulation of the spine is an important component of any spinal health model. This issue, we’ve been enough to track down Dr. Eric Lee, to learn how he has been able to so effectively bring it all together. Dr. Lee recently moved his clinic into a hospital, where he is able to co-manage cases with Neurosurgeons, general physicians, and physical therapists. His message is clear, the most important part is to “learn, learn, learn.” Flip to page 15 to learn more about his background, as well as what makes his growth so unique.
Do you do online scheduling in your clinic? It’s a question that any business owner must ask themselves in this evolving digital era. Creating efficiencies such as these can help stream-line your business, and ultimately lead to a better patient experience. Flip to page 32 to read what digital marketing expert Matt Prados has to share.
Also, tipped into the front of this magazine is The Chiropractic Assistant, designed to pull right out of the magazine, so pull it out, flip through it and share with your chiropractic assistants, and business managers. There are some great, and important tips to consider, such as how to constructively work with difficult people, as well as the importance of creating and using a hardship process for patients without the means of paying for care.
Yes, things are definitely heating up this year, this one cover to cover!
Thanks for all you do!
Joseph Busch
DC, CCSP
